Our Silly Apparel

Full Product Range coming Summer 2020

At Da Silly Heads, we strive to engage community’s to take on the STIGMA surrounding mental health. We do this in a very visual, quirky and bold fashion, encouraging people to empower themselves while empowering others.

We created our pilot ADVOCACY product, aptly named Da Silly Bobble in 2019, and distributed 100 pcs among students and staff of Cork Institute of Technology.  It may just seem like a hat, but thanks to the message behind it (literally) it was a conversation starter with many positive outcomes we could never have anticipated before.

In the 2nd part of 2019, and building on the interest our 1st Da Silly Bobble design, we developed a new style of hat, this time in 2 contrasting colours of our brand – pink & black.

This time, apart from building on the core message with the rear label (Stigma Free Head) we added an important mantra that is close to us (and the name of our 2020 campaign) on the inside of the hat which reads – Our Heads Matter.

Wearing Da Silly Heads hat is like an act of unison. People coming together and turning their shame into pride. Publicly supporting mental health reduces the STIGMA around the taboo issue, and Da Silly Heads allowed us to do that in a simple yet very effective way!

Emma Jane O’ Donnell – 2nd year student -Cork Institute of Technology.

My hat means so much to me and I’m so grateful to be able to wear mine around with pride.

Lauren McDonald – Chairperson – UCC SAMH SOCIETY

Full range of Da Silly Bobbles, as well as additional merchandise is expected to be available for purchase in 2020.


  • Promotes Peer & Self ADVOCACY
  • Conversation Starter
  • Visually expressing support
  • Multi purpose
  • Enhancing productive environments
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